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New Development

Exceeding Expectations, One Community at a Time

The Piracini Group has over twenty years of experience marketing and selling new home communities in Boston and the surrounding towns.  We provide sales and marketing services for new developments and condo conversions from market analysis through community closeout.  We are passionate about delivering the best service and the best results, and we build strong working partnerships with our developer clients.

Experience Matters

TPG's On-Site Sales Experience

The Metropolitan at Reading Station

Reading | November 2019 - April 2020

  • 68 residences

  • New construction luxury apartment community

  • On-site leasing and marketing team

 

 

The Lofts on Main

Melrose | August 2020 - November 2020

  • 12 residences

  • New construction lease-up

  • On-site leasing and marketing team

 

The Residences at 4040 Washington Street

Boston | April 2015 - 2016

  • 28 residences

  • Condominium conversion

  • On-site sales and marketing team

Hammond Pond Place

Brookline | December 2012 - August 2014

  • 27 residences

  • New construction condominium project

  • On-site sales and marketing team

Longwood Towers

Brookline | June 2010 - May 2012

  • 242 residences

  • Gut renovated and existing condominium product

  • On-site sales and marketing team

Juniper Village

Peabody | 2007 - 2008

  • 60 residences

  • New condominium community

  • On-site sales and marketing team

Drake Crossing

Peabody | 2007 - 2008

  • 17 residences

  • New condominium community

  • On-site sales and marketing team

The Colonnade

Gaithersburg, MD | 2006 - 2007

  • 307 residences

  • New construction

  • Marketing manager

Newton Park

Brighton | 2004 - 2005

  • 89 residences

  • Condominium conversion

  • On-site sales and marketing team

The Cosmopolitan
Boston | November 2020 - Present

  • 63 residences

  • Gut-renovated and repurposed as condominium and luxury apartment hybrid

  • On-site Sales, leasing and marketing team

642 Main Street
Wakefield | March 2018 - August 2019

 

  • 9 residences

  • New construction condominium project

  • On-site sales and marketing team

Parkway at Chestnut Hill

Brookline | November 2013 - 2016

  • 11 residences

  • New construction condominium project

  • On-site sales and marketing team

Post Road Village 

Wayland | May 2012 - December 2012

  • 12 residences

  • New construction townhomes

  • On-site sales team

The Carnegie Abbey Tower

Newport | July - September 2010

  • 79 residences 

  • To-the-studs renovated condominiums

  • Marketing consultants

Aria at Hawthorne Hill

Danvers | 2007 - 2008

  • 64 residences

  • New condominium community

  • On-site sales and marketing team

The Fitz

Rockville, MD | 2006 - 2007

  • 221 residences

  • Condominium conversion

  • Marketing manager for sales team

Spicket Commons

Methuen | 2005 - 2008

  • 164 residences

  • Condominium conversion

  • On-site sales and marketing team

What Our Developers Say About Us

"I highly recommend The Piracini Group to anyone looking for sales velocity. Susan managed three sales sites for me simultaneously and she and her team executed a flawless sales strategy. They are smart, technologically savvy and our residents loved working with them, which made our job easier. We would definitely hire Susan and her team in the future.”

Brian Falvey, VP Sales
OHC Development

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